Tuesday, March 22, 2011

Creativity

According to the article, "Twitter Serve Up Ideas from its followers", by Claire Cain Miller, companies use new media such as twitter to try their best to satisfy their customers. Technology companies are the most active when communicating with the community to get ideas for future products. Even though the community has these ideas, they don't have the resources to implement them so they turn to the companies to test them out. And then customers give the companies feedback to continue improving on these products. That's what makes new media so important; it allows us people with creative minds to express our ideas through new media. This is how new media fosters creativity which is why the world is in the position it is in now.

2 comments:

  1. I also read that article by Claire Cain Miller, I think more companies should rely on ideas from outside sources, not just technology companies. By creating things that the consumer sees as important is a good way to boost sales and revenues.

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  2. I agree with this line "Even though the community has these ideas, they don't have the resources to implement them so they turn to the companies to test them out." I also think that the companies are being smart and saving a lot of money by paying attention to what their users are creating.

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